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Social Media Specialist

Candidate Profile

Academics: Bachelors/Masters in Marketing desirable.
Overall experience of 5+ years
Should have worked in Online marketing space & commercial service management for atleast 3 years.
Excellent with his verbal and writing skills. Ability to work with cross functional team & has a knack for research.
Client Management skills – client focus and an understanding to talk business language vs. technical, as well as ability to respond in a timely manner to requests/tasks
Exposure to traditional media (printed) / social media – Facebook, Twitter, Orkut, Blogs, etc.
Analytical and problem solving abilities; business need understanding
A mindset / knack for learning / absorbing technical and business domain (Financial Services) knowledge
Skills in planning and prioritization. Organized, detail-oriented and results focused
Experience in customer service, advertising, public relations preferred.

Job Description

Corporate communication events monitoring
Summary reports
Reputation alerts – image, video, Facebook
Top story identification.
Topic seismograph
Daily volume & source distribution
Spoof Accounts detection Consolidation of local reports into one document

Interpersonal Skills:
Strong Interpersonal and communication skills including ability to interact with middle management in the client team
Ability to work independently with minimal or no supervision as a self-starter
Ability to collaborate across teams and individuals
Good with documentation and writing skills.

Technical Skills:
Good understanding of the capabilities and functionalities of Microsoft Excel and spreadsheet reporting. Ability to appreciate technical challenges in report development / maintenance.
Possess understanding / ability to absorb training of data mining and analysis / reporting applications such as Radian 6/Attensity.
Know how to use SAAS applications will be helpful – desirable.
HTML or CSS Knowledge desirable.

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