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September 13, 2011

Social Media Marketing Manager

At Zapak Digital (Mumbai)


Candidate Profile

3 to 5 years experience in the social media / online marketing industry.
Expert knowledge of the social media industry including channels such as YouTube, Flickr, Twitter, Facebook, StumbleUpon, Myspace, Delicious, Digg, blogs, Wikis, etc.
Passion for using social media channels as a means to communicate with online audiences and deep understanding of what motivates people to engage with brands through various social media platforms.
Intermediate knowledge of Search Engine Optimization (SEO) and social media effects on search engine results.
Superb communication and grammatical skills.
Good with presentations and MS office.
Ability to multitask and scale in a rapidly evolving work environment.
Excellent logic / reasoning skills and savvy marketing abilities.

Job Description

Maintains a deep knowledge of social media channels and effective strategies to maximize engagement of online audiences for current campaigns.
Managing portfolio of social media accounts and engaging with online audiences, both reactively and proactively, to promote the projects on social channels.
Integrates ideas and strategies into social media marketing plans for pitches etc.
Monitors social media channels on a daily basis for latest trends and case studies.
Regularly creating ROI and performance reports for social media clients.
Develop and maintain marketing calendar for social media clients, writing content as needed.
Regularly creating case study reports and articles showing social media promotion strategies and projected returns.
Train team members and clients on how to use social media channels and best practices.
Become the in-house social media marketing expert.

Company Profile

Zapak Digital Entertainment Limited, part of Reliance Group is India’s leading Gaming Company. In a span of 4 years Zapak has emerged as the largest gaming company in India in terms of Revenues, Brand Recall and User Base. Today in India, Gaming is synonymous with Zapak. We are one of the few gaming companies in the world that has not only captured but dominated all components of the Gaming Value Chain.

Contact

Zapak Digital Entertainment Limited,
Level 4, Infiniti Mall,
New Link Road, Andheri (West),
Mumbai – 400 053 INDIA

Email your updated CV to meghna.raina@sapwood.net or call on +91 9920046255

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