More than 2 years online marketing experience. Education Industry, Ad agency or online direct marketing background.
Self motivated, detail oriented and able to prioritize daily work efficiently.
Proven ability to accommodate evolving responsibilities and last minute changes.
Proficient in MS Word, Excel and PowerPoint.
* Understanding of online marketing, SEM, Social Media and SEO.
* Experience in website/online marketing.
* Will be responsible for Pay-Per-Click advertising campaign management. Will drive the overall SEM strategy, aiming for aggressive growth in leads and better ROI. Knowledge of Google Ad words, Yahoo, Facebook advertising to check landing page performance. Manage different Ad Copies, costs, clicks, competitive bidding, and conversions on a daily basis. GAP certification a plus.
* Search engine optimization strategy development and execution. Well
versed with on page and off page strategies and how to implement them.
* Competitive analysis of existing market players in the same market
segment as ours.
* Planning & executing promotional activities.
* Responsible for banner, blog/site promotion.
* Responsible for e-mailer campaigning.
* Coordination with website designers, developers, content writers and
other IT team members.
* Ability to multi-task in a fast paced environment.
* Coordinate with internal teams for developing new marketing
creatives and keeping the existing ones up-to-date.
* Complete hands on analytics – visitor count, conversion rates,
tracking and reporting effectiveness of marketing campaigns, reporting visitor behavior for new websites/sections/landing pages we build, reducing bounce rates etc.
* Identify holes in website in terms of navigation structure,
information architecture and dead ends, and get them plugged in conjunction with the web team.
Mercury Solutions Ltd. is a privately held Offshore IT Training & Certification Company based in India. We started our operations in 2000 to impart world class IT Boot Camp training to the professionals all over the world. We are affiliated to the most prestigious IT vendors such as Microsoft, Cisco, Oracle, Red Hat, Novell, LPI, EC Council, VMware, Apple and CompTIA to offer top notch educational experience and most coveted certificates to the students.
Mercury Solutions Limited.
464, Phase V, Udyog Vihar,
Gurgaon – 122001, INDIA
Email your updated CV to firstname.lastname@example.org or call on +91 124 4985555